Tuesday, June 30, 2015

Work in print

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Still life seems a long way from my current speciality of landscape and tourism photography, but looking back now, I realise how valuable this time was in terms of refining my technical, lighting and compositional skills. Food photography was a major part of my work for a time. Its a field that demands careful preparation and extreme attention to detail. A creative food stylist also plays a vital role.

I have done a shot for a client by the name of Van Winkel that sold bed linen and bedding accessories. The client wanted an authentic Australian outback location to promote their cool cotton sheets and insisted that it be totally authentic. I found an ideal location in the West MacDonnell Ranges a short drive from Alice Springs.

Acting on a hunch, I offered my services to Kodak to shoot an Australian scenic calendar. Their decision to go with it provided a turning point in my career. Several books have resulted from it, and have been published through publishers such as Curry O'Neil Ross, Southbank Editions Melbourne. Editions Mondo Switzerland, the Ink Group, and John Sands. The books and calendars promoted my photographic endeavours and led to me being approached by several travel companies, the first of which was JetSet tours for their official brochure. My work has since been used by organisations such as Malaysia Airlines, World Expeditions, Outback Discovery, AAT Kings and Reader's Digest.


15 Post Processing Steps

15 steps I go through with every RAW image I process.

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